What the Beazley Designs of the Year tell us about design

Our visit to the Beazley Designs of the Year exhibition reveals that ‘design’ isn’t tied to a discipline, or even a physical outcome, but is a wide-ranging concept that constitutes a breadth of ideas.

Beazley

Our visit to the Beazley Designs of the Year exhibition reveals that ‘design’ isn’t tied to a discipline, or even a physical outcome, but is a wide-ranging concept that constitutes a breadth of ideas.

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Beyond its super healthy product range, this Design Champion has a number of powerful ingredients to hook snack-hungry consumers.

What does a brand do when its entire industry faces a seismic shift? In the light of Kodak’s reinvigorated branding and new product launches, we’ve taken a snapshot of how they got here.