Advertising that challenges gender stereotypes, 3D printed food of the future and art-infused packaging design; it’s this week’s news!

This week we discuss the up-and-coming consumer group ‘Generation Z’, look at Dior’s in-store virtual reality goggles and review packaging such as the Kingsmill range redesign and coffee inspired by the iconic Twitter #failwhale.

This week’s news considers what the world will be like by 2025, discusses design trend ‘visual authenticity’, looks at some rebellious ice cream packaging and wishes a happy 25th birthday to Photoshop!

To celebrate Packaging Design Day, this week’s news covers everything pack related; the winners of The Dieline Awards 2015, interactive nutrition labels and packaging co-designed with children.

The news this week looks at how the word ‘luxury’ seems to no longer be a fitting descriptor for brands in the luxury sector, we consider how advertising on the London underground is set to change and talks about the emotions associated with colour.