In the news this week we look at how MOMA plan to move from station forecourts to busy supermarket shelves and explore how brands are using content marketing and mobile apps to tap into the personalisation trend.

The impact of the solar eclipse on social media made the news this week, along with stories on Google’s cultural archive of global street art and the J2O Spritz from Britvic; a new product The Big Picture took through research.

In the news this week we explore Selfridges’ gender neutral retail experiment and question how wearable technology could impact the modern consumer.

In the news this week we look at the Tango redesign, a project The Big Picture was involved in, and explore how marketers are using apps to connect with and reward consumers.